Glossier-Inspired Pop-Up Concept for NeuroRoutes

Glossier - My inspiration for my project.

• Simplicity with Intent: Everything feels curated—no clutter, just well-placed signage and objects that serve a clear purpose.
• Soft, approachable aesthetic: Rounded shapes, pastel tones, and friendly type all contribute to a calming atmosphere—ideal for neurodiverse visitors.
• Photo-friendly but functional: While Glossier leans into Instagrammable setups, its spaces are also easy to navigate and focus on customer comfort.

Setup Style

• For the style inspiration I’m thinking I would like something along the lines of pop-up info booth meets gallery space.
• Product display is minimal: one example per item, the rest stored neatly underneath.
• Use clear, large labels for everything (font + icons) and avoid overloading, this is more for reading purposes as it’s for people with dyslexia.

Sensory Access

• Offer earplugs in branded packaging for those overwhelmed by station noise.
• Include a visual map or guide for how to interact with the stand?
• Possibly a looping animation (muted) showing how the product helps or what it’s for, tactile zines, wayfinding stickers, etc.

Pop-Up Design Considerations for Neurodiverse Audiences

Visual Clarity & Simplicity

• Use clear, readable fonts (like my custom one!)
• Colour coding can help navigation and product selection