NeuroRoutes Identification Lanyard
- Design: Muted but distinct colours; phrase like “Mind Maps Differently” along the side; discreet QR code linking to the forum for access to quick travel tips..
- Research: The Hidden Disabilities Sunflower Lanyard is recognized widely across UK transport (all rail companies, many airports) and helps signal needs discreetly. Personal accounts show it meaningfully improves service experiences in busy environments.
- Consideration: Critiques suggest these lanyards may reinforce ableist labeling (“not normal”). By crafting a tailored “NeuroRoutes” version with mixed messaging—both personal education and signalling—we balance empowerment with assistance.
Branded Multi-Ring Keychain
- Design: Logo-etched metal disc with 4–5 rings, colour-coded for travel essentials (Oyster Card, keys, meds, fidget tools, emergency QR card).
- Research: Dyslexia often includes poor working memory and sequencing challenges, leading to forgotten items. A physical system like this offers a structured routine point-of-use—helps anchor essential items.
- Benefit: Physical cues and consistency foster habits, while the distinct logo keyring reinforces brand identity.
Noise-Reducing Earplugs in Keyring Case
- Design: Reusable silicone earplugs with ~20 dB NRR, in branded hard case with key loop; optional phrasing like “Quiet Mode On”.
- Research: Dyslexic individuals can struggle with auditory noise filtering, especially speech-in-noise and dynamic auditory processing. Laboratory comparisons show impaired N1 neural responses in dyslexia under noise.
- Effectiveness: An easily accessible tool to reduce overstimulation, especially crucial during crowded journeys or long trips.
Checkable Packing List Card
- Design: This is a compact, wipeable travel checklist card (credit card-sized or A6) with space for the user to tick off essential travel items each day. It could include:
- Forgotten items: Keys | Phone | Oyster Card | Earphones | Water | Medication.
- A space to add custom items
- Comes with a mini dry-wipe marker clipped to the card or keychain
“Surviving the Underground” Travel Kit
- Contents: Branded tote bag, visual guide/zine, lanyard, keychain, earplug kit, Checkable Packing List Card.
- Educational Value: The zine can include simple map overlays, dyslexia-friendly journey planning tips, and a Tube map with clear visual hierarchy—addressing cognitive load issues .