I’ve created a style guide for my brand, drawing directly from both my previous artist research and my ongoing exploration into dyslexia-friendly design. The colour palette was developed with dyslexia in mind—avoiding solid reds and greens, and instead focusing on high-contrast combinations that support better readability. Even with these accessibility considerations, I was still able to incorporate the bright, bold colours that featured heavily in my artist references.
The font choice took a lot of careful thought. I really had to dig into what would be aesthetically pleasing while also being readable for people with dyslexia. There was a lot to consider, legibility, letter spacing, shape, and how the text behaves on different backgrounds. I read up on how to choose fonts specifically for dyslexia and, of course, tested them all on myself. In the end, I found a handful of typefaces that not only ticked the boxes for accessibility and good design, but also contrasted nicely with one another to give the brand some variety and visual interest.
As for the sketches below—they aren’t part of the main project, but I wanted to experiment with colour and style combinations to test both readability and overall visual appeal. They reflect the kind of colour pairings I was thinking of using, just as a starting point.
That said, this style guide is still very much a work in progress. It might shift as the project develops, but for now, this document pulls together my initial research and ideas to help me get a better sense of where I’m at and where I might go next.