The Guardian - Tokyo Olympic Games.

This article explains the controversy around the Tokyo 2020 Olympic Games logo, which was designed by Kenjiro Sano. Soon after the logo was released, a Belgian designer, Olivier Debie, noticed it looked very similar to a logo he made for Théâtre de Liège in 2011. He posted comparisons online and considered legal action. While some people believe it was plagiarism, others say it’s just a coincidence, especially since simple geometric designs often look alike. The issue added more pressure to the already troubled Tokyo Olympics, which had recently cancelled their expensive stadium plans.

The article also shows this isn’t the first time Olympic logos have caused debate. And after a few google searches i found that similar problems happened with the London 2012 and Rio 2016 logos. I think that designing such a big, public logo is clearly very difficult.

Key Copyright and IP Concerns

Plagiarism or Similarity:

• If the Tokyo logo was copied or heavily influenced by the Théâtre de Liège logo, this could infringe on the Belgian designer’s copyright.
• Even if it wasn’t intentional, it could still lead to legal issues if the designs are too alike.

Originality:

• Designers must ensure their work is original and not based on other works, especially when the project is high-profile like the Olympics.

Public Domain:

• Simple shapes are not usually protected by copyright on their own, but the specific way they’re arranged can be.

Reputation:

• Even if there’s no legal issue, public accusations of plagiarism can damage a brand’s or designer’s reputation.

Due Diligence and IP Checks:

• The Tokyo committee said they did IP checks before approving the logo, but this shows that even with checks, problems can still arise.

Reflection – Patent, Copyright or Design?

This chapter clarified the differences between patents, copyright, and design rights, helping me understand how each form of protection applies to creative work. What stood out is how copyright only protects against direct copying, while patents and registered designs offer stronger safeguards, even against independently developed imitations. As a designer, this makes me reconsider how I protect my work, especially in cases where the shape or function of a product is central to its value. I now see the importance of documenting my design process carefully and choosing the right protection depending on the nature and commercial goals of the project.

Reflection – Introduction to Copyright

This reading outlines how copyright law has evolved to protect creators' rights while navigating tensions between artistic expression, legal boundaries, and commercial use. I found the distinction between protecting ideas versus works especially interesting, it clarified that expression, not the concept, is what the law defends. The historical context also helped me understand how copyright has expanded from protecting books to covering photography, music, and even advertising materials. Overall, the complexity of copyright law highlights how creative work must be both original and legally mindful to be protected.