Brief 2: Industry Set

This week you will be making a start on your next project for this module. The new brief is called Industry Set and will run for the remainder of this study block.

Over the previous four weeks you identified the subject of a self-initiated project, which was based on your personal interests. Last week you would have put your project together and developed a final outcome, meanwhile ensuring that your work communicated effectively with your target audience.

We now expect you to build upon this process with this second part of the module.

We expect you to research, develop and deliver an innovative response to an industry live brief. We highly recommend that you take time to read, engage with and fully understand the framework of the live brief. It is important that you use this understanding to determine which creative concept you would like to develop and deliver over the coming weeks.

To help inspire your project development we have conducted a second series of exclusive case study interviews, with a range of creative practitioners who will offer advice and insight into developing the strategy, project management and delivery of client led projects.